MPG Specialists
MPG International is within the top 3 buyers of pan-regional TV and RECMA ranks it best in global coordination.
MPG International specializes in managing media communications for clients with international coordination and consolidation needs.
It acts as a communications advisor to our international clients from five main specialist hubs - Paris, London, Miami, Madrid and Singapore -, each with its own expert client management teams. Our international teams are specialists in central strategy development through local activation.
Its main objectives are to:
Among its most important clients are: Credit Suisse, Exxon Mobil, Air France, Cap Gemini, Turespaña, Corona Beer, Areva, Orange, Diageo and Masterfoods
MPG International specializes in managing media communications for clients with international coordination and consolidation needs.
It acts as a communications advisor to our international clients from five main specialist hubs - Paris, London, Miami, Madrid and Singapore -, each with its own expert client management teams. Our international teams are specialists in central strategy development through local activation.
Its main objectives are to:
- Manage international clients
- Coordinate global accounts
- Handle pan regional media
- Perform media management for multinationals
- Feed the network with new clients
- Help MPG agencies to win or consolidate clients
Among its most important clients are: Credit Suisse, Exxon Mobil, Air France, Cap Gemini, Turespaña, Corona Beer, Areva, Orange, Diageo and Masterfoods
MPG Specialists
MPG Diversity is the specialised division within MPG that deals with multicultural media.
It provides its clients with media and market research, media planning and buying services, targeting the US Hispanic, African-American and Asia populations living in the US as well as the GLBT segments.
MPG is also the number one media agency in Latin America, which benefit MPG North America with access to the most-in-depth and comprehensive information of populations that make up the Hispanic segments in the US and Canada.
Our objective is to identify in-culture and in-language media vehicles that address the cultural cues that affect our clients’ target consumers.
Among its main clients, there are reknown brands such as Beaute Prestige International, McDonald’s, Comedy Central, Danone, Reckitt Benckiser, La Costeña, Hershey’s, Autozone, Puig, Volvo, KFC.
It provides its clients with media and market research, media planning and buying services, targeting the US Hispanic, African-American and Asia populations living in the US as well as the GLBT segments.
MPG is also the number one media agency in Latin America, which benefit MPG North America with access to the most-in-depth and comprehensive information of populations that make up the Hispanic segments in the US and Canada.
Our objective is to identify in-culture and in-language media vehicles that address the cultural cues that affect our clients’ target consumers.
Among its main clients, there are reknown brands such as Beaute Prestige International, McDonald’s, Comedy Central, Danone, Reckitt Benckiser, La Costeña, Hershey’s, Autozone, Puig, Volvo, KFC.
